Best Sellers
8 Inch through-wire popper built for a topwater tuna bite. These lures are made from Alaskan yellow cedar and range from 4-6 ounces, rigged depending on the wood density. This is the most popular color on the rig and a proven color combo for decades.
(All lures are custom-built, and each lure is different; fins and back patterns are different on each lure, only the main color way is the same when you order.)
Perfect stickers for your beer fridge or tackle box, they’re 3 inches wide. Vinyl gloss stickers.
Our Story
Fishing was something that my brother, my dad, and I did on our summer breaks, going on party boats in the Atlantic Highlands, chasing fluke. When I went to college, my roommate Max introduced me to bluefin tuna fishing in Maine, reigniting the passion I had for fishing as a little kid. College allowed me to meet many amazing people in the fishing industry from all around the world. When I graduated and started working offshore on a drill ship, I was left with 3 weeks at home at a time, so I knew I had to pick up a new hobby. Growing up wood-working with my grandpa and my passion for fishing led to the perfect mix for handcrafting fishing lures. I learned as much as I could online and from other plug builders on the East Coast, and that’s where I’m at now, still learning every day but building products to go and chase fish all over the world.